Corporate Identity (CI) is the first, basic and some of the most important tools for branding and corporate reputation in the market.
It defines the general symbols, and behaviors used by the company in order to achieve consistency and visibility. It is through the well-prepared Corporate Identity your company takes the character, stands out among competing brands and attracts the attention of customers.
Preparing our graphics contained in the visual identity and a coherent and consistent presentation of them later contributes significantly to the success of the market and marketing company.
Usually it is created when setting up the company. Often, however, it happens that - in order to increase profits - it happens only after many years of operation on the market.
Logo
Is the first of the elements that the customer notes. It is thanks to this, the company recognizes and raises associations with the product. Logo is designing by us so that it had all the necessary qualities: clarity, elegance, and compelling setting. We do not forget also to fully captured the nature of the company.
Color
Appropriately selected colors must fully reflect the profile and nature of the company, as well as interact with the overall corporate identity (logo, typeface and website design). When deciding on the selection of specific colors very important is to remember the broad spectrum of their subsequent use both the Internet and in all advertising materials.
Font Selection
Readability of text on the website, in magazines, brochures and business cards is an extremely important part of marketing strategy and corporate identity. They must interact both with a logo, web site graphic design, selected colors and character of other promotional materials.
Website
Multimedia business card on the Internet. In today's world it is the first and most basic form of contact with the client. Prepared by us modern, compelling and fully compatible with the visual identification company website is in a way, that the client will be encouraged to know the offer and cooperation.
The whole promotional publications
Unification of all materials supporting the promotion of the company, such as advertising brochures, envelopes, business, posters, postcards, briefcases, business cards and flyers will increase the visibility of the company and group of clients. Gained by our experience says that you can not ignore this area of visual identification.